Intuit Co-Founder Scott Cook on Finding...

.@Intuit Co-Founder Scott Cook on Finding Product/Market Fit - via @johnrampton

Intuit Co-Founder Scott Cook on Finding...

Here are some of the valuable tips Cook used with his company. An entrepreneur and investor, John Rampton is the founder of Palo Alto, California-based Adogy, a marketing company specializing in helping startups. As co-founder of Intuit, Scott Cook has gained expertise in discovering the right products to fit the demands of the current market. But he acknowledges that even for seasoned professionals, meeting customer demand can be challenging. Prior to his 30 years with Intuit, Cook worked in marketing for household products giant Procter & Gamble, where he served in various branding capacities. Product/market fit is one of the most important concepts business founders tackle today. While many entrepreneurs understand this, there are...Read More

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